Development Overview.
Located in the highly sought-after area of Sheldon, Birmingham, Ariel House is a unique investment opportunity in a major regeneration area that links Birmingham International Airport and train station (BHX) to the city centre.
Restyling the former home of TSB Bank, Ariel House will convert the original 1970s four-storey landmark into 57 one—and two-bedroom apartments, retaining its original features and introducing statement interior styles.
Key Highlights.
• Estimated completion date September 2025
• Situated between Birmingham International Airport and the city centre
• Expected 5.5% NET yield
• £0 Ground Rent
• 10-year Build Warranty
• Developed by 'The Midlands Residential Developer of the Year’
• Renovation of the former home of TSB Bank
5.5%
Estimated Yields.
£179,995
Starting Price.
Q3 2025
Estimated Completion.
‘The Midlands Residential Developer of the Year’ - Elevate Property Group know a thing or two about running a smooth operation.
With over 30 years of experience in the construction industry, land acquisition, design and planning expertise, Elevate has built over 1,000 homes, taking structures and environments that have outlived their original purpose and restructuring them to give them a new lease of life through intelligent and sustainable design.
500+ new homes in the production pipeline
1,000+ new homes completed since incorporation in 2011
£30m+ Shareholders Funds
£250m development value of active sites
10 years of sustained growth
Client Testimonials.
Investment case: Why Birmingham?
- Birmingham is home to over 75,000 students with a 49% retention rate. The University of Birmingham and Aston University are consistently ranked in the top 50 UK Universities and the local economy benefits from a vast talent pool which helps to attract major employers to the city.
- Construction on HS2 has now begun - valued at £100 bn this is the largest infrastructure project in the UK and connects London and Birmingham in 49 minutes. This puts 45 million people within 1 hour of Birmingham.
- 60% of the population is aged below 35 - one of the most youthful cities in Europe and this is the largest demographic of renter.
- With the population growth rate rising faster than other UK cities and a high graduate retention rate there is a continuous increase in demand for city-centre apartments. Current shortfall of 2,300 homes to keep pace with demand.
- Most popular destination for people to move away for London.
- £1.9 Billion Smithfield Regeneration – “Once in a generation opportunity"
- £900 Million Curzon Street HS2 Station Regeneration
- Research shows regeneration schemes lead to 3.6% additional house price growth